It's always exciting when a brand announces its Color of the Year, but let's be honest, sometimes, we're unsure of the best way to incorporate it into our own design scheme. Thankfully, that's not the case with Behr Paint's 2019 Color of the Year: .
Blueprint, available exclusively at , is a mid-tone blue that Behr's in-house color expert, Erika Woelfel, believes is universally appealing, as it's "warmer than denim and softer than navy." Woelfel says the company found inspiration in industries like fashion and hospitality when settling on this year's color choice. "It symbolizes our desire for positive energy, stability and confidence, both at home and out in the world," Woelfel says. "It’s a hue that will stand the test of time."
So what's the best way to use Blueprint in your own home? According to Woelfel, the possibilities really are endless. Try the calming paint hue for bathroom, bedroom, kitchen or living room walls. But if you're more reserved, experiment with a much smaller project. "If you’re looking to reimagine your space in a smaller way, try painting a piece of furniture like a coffee table or bookshelf in this classic blue," Woelfel advises.
The brand has also taken it a step further by crafting a , highlighting the best hues to pair with Blueprint. Using Blueprint as the base, Behr created four different palettes to help guide consumers in weaving the hue into various rooms. is full of drama with its monochromatic hues ranging from teal to deep navy. is for lovers of a more modern aesthetic and includes jewel-toned pairings like warm gold and deep green. is all about neutrals and earthy browns. And finally, highlights on-trend pastels like blush peach and lilac.
And as if that's not enough, Behr is also giving away free gallons of Blueprint to celebrate the announcement. for a chance to win.